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X-WR-CALNAME:Community Loan Fund of the Capital Region
X-WR-CALDESC:A community development financial institution
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DTSTART;TZID=America/New_York:20260224T100000
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SUMMARY:Engage & Convert: The Email & Social Media Power Play
DESCRIPTION:Discover how to harness the combined power of email and social media to captivate your audience, grow your subscriber base, and drive meaningful conversions. In this dynamic Constant Contact Webinar taught by Erik Bunaes, you’ll learn actionable strategies to:\n● Optimize Your Social Profiles: Fine-tune your profiles to make a lasting impression and draw followers in.\n● Craft Compelling Content: Leverage storytelling techniques to create engaging narratives that resonate with your audience.\n● Convert Followers into Subscribers: Turn social media engagement into email subscriptions with proven tactics.\nWe’ll also dive into fresh content ideas that attract and engage your audience, including customer success stories, behind-the-scenes peeks, founder journeys, user-generated content, live Q&As, and seasonal or thematic narratives. You’ll explore how to create, repurpose, and adapt content across formats like short-form videos, infographics, carousel posts, polls, quizzes, and live streams to maximize reach and variety. Learn best practices for posting frequency, timing, and creating social hooks that stop the scroll. Plus, we’ll uncover the top reasons people subscribe—discounts, exclusive content, or supporting your cause—and how to position your offers for maximum impact. Whether you’re looking to boost engagement or grow your list, this session provides the tools and insights to power up your email and social media marketing strategy.\nRegister Here\n \nPresented by: Erik Bunaes, Endorphin® Digital Marketing, Constant Contact Local Expert and Adjunct Professor of Marketing.\nBio: Erik Bunaes is a Professional Speaker/Trainer for Constant Contact and President of Endorphin® Digital Marketing. Endorphin Digital® Marketing is a company specializing in web design, lead generation, search engine optimization and digital advertising. Erik started Endorphin® Digital in 2005 and has taught 300+ digital marketing classes. Learn more at www.endorphindigital.com ( http://www.endorphindigital.com ), and on LinkedIn at www.linkedin.com/in/erikbunaes ( http://www.linkedin.com/in/erikbunaes ).\n
URL:https://mycommunityloanfund.org/events/engage-convert-the-email-social-media-power-play/
ORGANIZER;CN=Community Loan Fund of the Capital Region:MAILTO:info@mycommunityloanfund.org
CATEGORIES:Workshop
LOCATION:Zoom
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